they really count on Americans' short attention spans

Who said anything about benchmarks?

Sometimes, these guys make it too easy. White House Press Secretary Tony Snow, yesterday, in his final appearance:

“No, benchmarks were something that Congress wanted to use as a metric. And we’re going to produce a report. But the fact is that the situation is bigger and more complex, and you need to look at the whole picture.”

Reality, as reported last week:

It was the White House and the Iraqi government, not Congress, that first proposed the benchmarks for Iraq that are now producing failing grades, a provenance that raises questions about why the administration is declaring now that the government’s performance is not the best measure of change.

The administration presented a to-do list and said, “Judge us in September on these points.” They’ve successfully completed three of the 18 tasks. In response, the new line is, “To-do lists are stupid.”

(Crooks and Liars)